Authority you can inspect.
Review evidence of experience, expertise, authoritativeness and trustworthiness. Writegarden’s assessment helps prioritise editorial improvements; it does not reproduce Google’s ranking systems.
Four pillars, scored · findings and history per pillar · Person and Organization JSON-LD on every article.
Make the evidence behind a page visible
Readers need to know who is responsible for an article, what supports its claims and when it needs updating. Review author and organisation information, first-hand observations and primary sources. Google’s quality raters evaluate search results; their ratings do not directly determine page rankings. Writegarden’s Trust Score is an internal diagnostic, not a Google score or a prediction of citations.
What the Trust Score reads
Review the findings behind each assessment and compare them with the page itself. A changed diagnostic value is not evidence of a search-ranking improvement.
Experience
Evidence that the content comes from someone who has done the thing. First-hand accounts, specifics that cannot be paraphrased off a competitor, original observation. The Voice pillar is the main way this dial moves.
Expertise
Depth and correctness in the subject: topical coverage, precision of claims, and whether the author profile behind the byline actually supports the subject matter.
Authoritativeness
Recognition beyond your own site — how your organisation is identified, described and referenced elsewhere, including how the six tracked AI engines describe your brand.
Trustworthiness
The signals that make a site safe to cite: clear organisational identity, reachable contact and policy pages, transparent authorship, and structured data that matches reality.
Findings, not just a number
Each dial expands into the specific findings behind it, so the score reads as a work queue rather than a verdict. A stale-input nudge flags when the inputs behind a score have aged out of usefulness.
History over time
Compare assessments over time to see which findings changed. Measure search traffic, citations and business outcomes separately before attributing a result to the work.
Identity that ships with the article
Author and organisation information can accompany articles as Person and Organization structured data. Keep it consistent with the visible byline and profile, and check the published CMS template: valid markup describes the content but does not guarantee a search feature or an AI citation.
What buyers ask about E-E-A-T.
Is the Trust Score a Google score?
No. Google does not publish an E-E-A-T score, and anything presented as one is invented. This is Writegarden's own assessment against the four published criteria, built so the findings are inspectable and the movement over time is meaningful.
Do I need real, named authors?
For Experience and Expertise to move meaningfully, yes. A named author with a genuine profile is the entire point; a fabricated persona defeats the exercise and carries its own risk.
Does this edit my existing site?
No. Writegarden scores what is already there and emits schema on the articles it publishes. Changes to your existing pages stay yours to make.
What about per-article schema?
Author and organisation schema ship today. A per-article schema editor and automatic AI disclosure footers are in build; the disclosure wording itself is set out in the AI disclosure policy.